CashRun Now a Registered Trademark in the U.S.

By Joseph Mandour on December 5, 2011

cash_eu-money-thumb-200x148-31303 Orange County – CashRun, a leading provider of e-commerce fraud management and global payment solutions is now registered as a service mark in the United States, granted by the United States Patent and Trademark Office (USPTO).

CashRun was founded in 2007 with the goal of supporting businesses’ needs for effective and affordable online payment solutions. Headquartered in St. Gallen, Switzerland, CashRun also has international offices in the United States, China, Germany, and Singapore. Justin Lie, managing director of CashRun, stated, “The recognition of CashRun as a trademark in the United States ensures our merchants benefit from officially backed solutions which comply with the high standards of excellence and quality required by this certification.”

A service mark is a trademark that is used to identify a service, rather than a product. For service marks, either the SM or TM symbols may be used. When it is registered, the registered R symbol may be used.

CashRun has already been acknowledged as a registered trademark in the Republic of Singapore and the European Union. Its registration status in the European Union provides a level of protection for CashRun to offer its e-commerce solutions in all of Europe’s twenty-seven member countries. CashRun has thus committed itself to complying with national and international trademark regulations in order to strengthen its brand globally and provide ongoing excellence to its clients.

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