Trademark Registration Archives - Page 4 of 16 - Mandour & Associates, APC - California Intellectual Property Blog

Trademark Issued for Pi Symbol for Clothing Line Causes Uproar

By Joseph Mandour on June 23, 2014

pi symbolLos Angeles – A Brooklyn artist and entrepreneur has trademarked the pi symbol to brand his line of t-shirts, tank tops and hats, angering many math geeks and clothing designers who use the symbol on a variety of objects and apparel. The artist, Paul Igrisano, claims that he sought a trademark for the symbol pi, with the period added, because he was trying to protect his trademark rights and business. Read the rest »

California Chrome’s Owners File to Trademark Horse’s Name

By Joseph Mandour on June 3, 2014

HorseracingSan Diego – The owners of California Chrome, the horse that could potentially win the first Triple Crown in 36 years, have filed a trademark application for the horse’s name. California Chrome’s owners Steve Coburn and Perry Martin along with their wives, who make up the horse’s ownership entity filed the trademark just two days before California Chrome won the Preakness, the second leg of the Triple Crown. The owners are hoping to trademark the phrase on athletic apparel including shirts, pants, jackets, shoes, and hats. The filing states that gear with California Chrome’s name was first sold in April 2013. Read the rest »

Swatch May Fight Apple’s ‘iWatch’ to Prevent Trademark Confusion

By Joseph Mandour on May 22, 2014

swatchSan Diego – Swiss watch manufacturer Swatch is considering taking steps to stop Apple from registering the name “iWatch” for trademark protection, saying the name is too similar to Swatch’s already trademarked “iSwatch.” In recent years, despite Apple’s reluctance to even confirm the existence of an “iWatch” product, the technology giant has busily conducted a global trademark registration campaign, filing for protection of the name “iWatch” in numerous countries, including Taiwan, Mexico, Japan, and Russia. Read the rest »

Tesla Ends Fight for “Model E” Trademark

By Joseph Mandour on May 15, 2014

teslaLos Angeles – After a lengthy legal bout with Ford Motors, Tesla has finally decided to pull the plug on its plan to obtain trademark protection for “Model E” in connection to its next generation sedan. The U.S. based electric auto maker filed its trademark application for the “Model E” name in August of last year, ruffling Ford’s feathers over the use of the name. Ford then filed its own trademark application in December 2013 asserting its own rights in the trademark. Read the rest »

New Trademark Filing Gives Glimpse into Apple’s Plans for Watches

By Joseph Mandour on May 13, 2014

Isolated male hands with smartwatch with phone call on the screeLos Angeles – A string of recent trademark filings by Silicon Valley’s biggest name in technology may shed light on the future direction of the company. Records on file with various Intellectual Property Offices around the globe show that Apple has been steadily adding to its trademark filings by broadening its registrations and applications to include jewelry, clocks and watches. Read the rest »

Mmmm…Beer: German Brewer Tries to Trademark Homer’s Beer of Choice

By Joseph Mandour on May 1, 2014

beer-bottle-pouring-thumb-200x132-40682 Orange County – Germany-based Duff Beer UG has applied to the European Union’s general court in Luxembourg for permission to register a European Union trademark for “Duff”, Homer Simpson’s favorite beer. Read the rest »

Google Runs into Trouble in Attempt to Secure Trademark Protection for “Glass”

By Joseph Mandour on April 16, 2014

Glass-google Orange County – There has been no smooth sailing so far for Google in its push to get the word “Glass” registered by the United States Patent and Trademark Office (USPTO) as a federally protected trademark. While the company obtained registration relatively easily for “Google Glass” in connection with its much anticipated wearable technology device, the road to registration for its newest application has been much more obstructive. Read the rest »

Proctor and Gamble Looks to Protect Old Spice Whistle as Sound Trademark

By Joseph Mandour on March 25, 2014

whistle-150x150
Los Angeles – According to documents filed with the United States Patent and Trademark Office (USPTO), Proctor & Gamble has applied for trademark protection for the Old Spice whistle.  The application was filed on January 17, 2014 and describes the trademark as “a whistled tune comprising of the following notes: A3 sixteenth note, A3 sixteenth note, B3 eighth note, D4 eighth note, C#4 dotted eighth note, E4 sixteenth note, F#4 eighth note, D4 eighth note.” The USPTO has cleared the application for publication, making the famous jingle one of the relatively select few sound marks allowed federal trademark protection.

Read the rest »

Pharrell Williams and Will.i.am Call it Quits in Trademark Fight

By Joseph Mandour on March 17, 2014

www-internetCalifornia – Two of hip hop’s biggest names have called a truce in their headline-making legal dispute. Pharrell Williams and Will.i.am recently came to a formal agreement in a trademark infringement conflict. While the exact terms are undisclosed, the settlement ensures that no further legal action will be taken by either party. Read the rest »

Candy Crush Saga Makers Rethink “Candy” Trademark Application

By Joseph Mandour on March 12, 2014

Trademark ApplicationLos Angeles – The manufacturer of the hugely popular and equally addictive app, Candy Crush Saga, has withdrawn its “Candy”  trademark application with the Unites States Patent and Trademark Office (USPTO). King. com Limited originally filed the application back in February 2013, causing a wave of backlash and criticism among those who claimed that the British video game company was attempting to unfairly monopolize use of a common word.   King also stirred up complaints from other app makers, who claimed that their games were being threatened because of their own use of the generic word. Read the rest »