Lamborghini Files Trademark for ‘Huracan’
Los Angeles – Lamborghini has recently filed for a new trademark with the U.S. Patent and Trademark Office for ‘Huracan’. The word translates to ‘hurricane’ in Spanish and is also known in ancient Mayan history as the god of fire, wind and storms. Lamborghini filed in class 12 for ‘passenger cars and structural parts thereof’ and class 28 for ‘model cars’.
Although it is a guessing game to Lamborghini fans everywhere as to what kind of passenger car to expect, if the vehicle is anything close to the Urus SUV, which was unveiled at this year’s Beijing motor show, fans can expect to be pleasantly surprised.
Lamborghini has not produced a sports utility vehicle since the 1980’s boundary breaking LM002 until this year when it unveiled the Urus. The Urus is expected to go into production in 2015. Some believe that the Urus may actually eventually use the Huracan name instead. It is also rumored to be the replacement name for the revolutionary Gallardo.
In its history, Lamborghini has used words for its luxury cars that have a Spanish origin and are associated with bullfighting. For example, although we now know Murcielago to be one of the fastest cars in the Lamborghini family, the name originates from a famous Spanish bull. Also, Reventon, another Lamborghini trademark, was named after a bull that killed Felix Guzman, a famous bullfighter in 1943. Other Lamborghini cars whose names have a relation to Spanish bullfighting are the Gallardo and Estoque.
Posted in: Trademark Registration