California Intellectual Property Blog


Tom Brady files Multiple Tompa Bay Related Trademark Applications

San Diego – It was shocking news when the Tampa Bay Buccaneers added former New England Patriot QB Tom Brady in free agency. Brady played for the Patriots for 20 seasons, the longest in NFL history that any quarterback had ever played for one NFL team. Upon his arrival, Brady quickly filed multiple trademark applications related to his new town.

Brady is currently seeking the trademark rights to TB x TB which was filed on March 20th by Yee & Dubin Sports, LLC, and Tompa Bay and Tampa Brady which were filed on April 6th by TEB Capital Management, Inc. which is Tom Brady’s company. The TB x TB trademark was filed in relation to “Clothing, namely, shirts, t-shirts, pants, shorts, sweatshirts, sweaters, jerseys, sleepwear, athletic tops and bottoms, and headwear”, whereas Tompa Bay and Tampa Brady were both filed in relation to: “Clothing, headwear, footwear”. In the past trademark applications filed by Yee & Dubin Sports, LLC, Brady’s agent, have been assigned to Brady’s corporation.

Brady’s applications may have been prompted by the fact that on March 18th an Arizona resident named Todd Borowsky began filing trademark applications for for apparel for Tompa Bay Florida, Tompa Bay Buccaneers, Tompa Bay, and Tompa Bay Beach Club. Also, on March 31st, a Florida resident name Vincent Scotti filed for Tompa Bay for hats and shirts. There is even rumor that the Tampa Bay Buccaneer’s Social Media team came up with the phrase.

The filing date is essential for those that filed applications because it generally gives the applicant priority in examination over others that submit at a later date. So, Tom Brady’s applications will likely be suspended pending the other applications which were filed first. Ultimately the other applications will likely be refused because the trademarks are likely to be associated with Tom Brady and they were filed without his consent. Thereafter, Brady’s applications will likely be allowed to proceed.

This isn’t the first time that Brady’s team has filed trademark applications. Tom was denied the use of the phrase “Tom Terrific” in 2019 since the phrase is associated with long time New York Mets legend and Hall of Fame pitcher Tom Seaver. Even though Tom Seaver does not own a trademark registration and was not using the trademark in relation to the sale of any goods, Tom Seaver is so well-known that consumers would assume the trademark relates to him.

It may take some time but we expect that Tom Brady will be the proud owner of a few new trademark registrations.


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