WASHINGTON, DC NFL TEAM FILES TRADEMARK FOR “WASHINGTON FOOTBALL TEAM”
San Diego – On July 23, 2020, the trademark for “Washington Football Team” was filed with the USPTO under application number 90069568. This move came as Pro Football, Inc., the corporate owner of the NFL team, has come under the national spotlight again regarding its previous name, the Washington Redskins.
In the wake of the Black Lives Matter protests across the United States in the summer of 2020, FedEx, the team’s stadium sponsor, threatened to withdraw funding if the team did not change its name. Shortly after the ultimatum, on July 13 2020, the football team announced it would retire the 87-year-old name and rebrand the franchise. Read the rest
TOM BRADY FILES MULTIPLE TOMPA BAY RELATED TRADEMARK APPLICATIONS
San Diego – It was shocking news when the Tampa Bay Buccaneers added former New England Patriot QB Tom Brady in free agency. Brady played for the Patriots for 20 seasons, the longest in NFL history that any quarterback had ever played for one NFL team. Upon his arrival, Brady quickly filed multiple trademark applications related to his new town.
Brady is currently seeking the trademark rights to TB x TB which was filed on March 20th by Yee & Dubin Sports, LLC, and Tompa Bay and Tampa Brady which were filed on April 6th by TEB Capital Management, Inc. which is Tom Brady’s company. The TB x TB trademark was filed in relation to “Cl Read the rest
PRINCE HARRY AND MEGHAN MARKLE DROP SUSSEX ROYAL TRADEMARK
Orange County – Prince Harry and Meghan Markle surprised the world recently with their decision to leave the Royal Family. One complication with the decision was what to do with their recent trademark filings for Sussex Royal. The Sussex Royal brand was created as part of a business venture but with the decision to no longer be royals, they have decided to abandon the trademarks.
In statements, both Harry and Meghan have expressed their unconditional support to the Queen. However, they will no longer be in collaboration with the Commonwealth duties. It appears that the royal family decided it would be inappropria Read the rest
OHIO STATE ATTEMPTS TO TRADEMARK “THE”
Los Angeles – Ohio State University has been calling itself “The” Ohio State University for quite some time. “The” appears on all published materials, such as the school’s seal, logos, and most of their promotional material. Recently the college decided to take the next step with “The” by filing a trademark application – for that word alone.
And so in the beginning of August, Ohio State filed U.S. Trademark Application Serial number 88571984 with the U.S. Patent and Trademark Office (USPTO) to trademark perhaps the most familiar three-letter word in the English language – The.
“The” application Read the rest
LEBRON JAMES’ TRADEMARK APPLICATION FOR TACO TUESDAY DENIED
Orange County – Taco Tuesday is a day that many look forward to. LeBron James in particular has been very enthusiastic about Taco Tuesday in recent months. LeBron often uses the term on Instagram to share with his followers when it is his family’s designated taco night. LeBron seems to enjoy the day so much that on August 15, 2019 he filed a trademark application for Taco Tuesday. However, on September 11, 2019, the United States Patent and Trademark office (USPTO) issued an office action refusing the application.
LeBron filed the trademark application through a company called LBJ Trademarks, LLC. The application seeks protection for the u Read the rest
TOM BRADY CAN’T GET TOM TERRIFIC TRADEMARK
San Diego – Six-time Super Bowl champion Tom Brady of the New England Patriots has failed in his attempt to trademark the nickname “Tom Terrific.” While Mr. Brady believed that the outcome would be in his favor, the United States Patent and Trademark Office (USPTO) denied his request. It was revealed that the USPTO denied Tom Brady’s request because the nickname was already associated with Tom Seaver, the former pitcher for the New York Mets.
The USPTO stated that it denied the application because the “Tom Terrific” nickname would falsely suggest a connection between Mr. Seaver and Mr. Brady. The USPTO stressed that Tom Seaver wa Read the rest
MCDONALDS LOSES THE BIGMAC TRADEMARK IN EUROPE
Orange County – In Europe, McDonald’s has held the trademark for the term “BIG MAC” since 1998. However, the trademark was recently lost after the European Union Intellectual Property Office’s (EUIPO) decision to revoke the trademark in response to a cancellation filed by an Irish fast-food chain called Supermac’s.
History of the Big Mac
The Big Mac is the invention of Jim Deligatti, who owned a McDonald’s franchise in Pittsburgh. The sandwich debuted in 1967, and despite its decidedly un-catchy original names, such as “Blue Ribbon Burger” and “Aristocrat,” it became popular on the strengt Read the rest
SUPREME COURT FACES DECISION ON TRADEMARK PROTECTION OF ‘SCANDALOUS’ BRANDS
Los Angeles – In January 2019, the Supreme Court agreed to hear a case regarding whether portions of the Lanham Act that prohibits “scandalous” or “immoral” trademarks from receiving trademark protection are constitutional.
The case, Iancu v. Brunetti¸ centers around the decision of the U.S. Trademark Office to deny trademark registration to FUCT, a clothing company founded in Los Angeles in 1990. The U.S. Court of Appeals for the Federal Circuit has already struck down portions of the law prohibiting registration f Read the rest
TESLA FILES TESLAQUILA TRADEMARK FOR LIQUOR
Orange County – In April, Elon Musk made some noise on social media with his April Fools joke hinting at a Tesla-branded Tequila. Apparently it wasn’t a joke. On April 10th Tesla filed a trademark application for Teslaquila in Jamaica for “distilled agave liquor” and last week Tesla followed it up with the same filing in the United States.
In the original Teslaquila April Fool’s joke, in a twitter post Musk said that the the electric car company was going bankrupt and alluded to him being found passed out against a Tesla Model 3 surrounded by Teslaquila bottles. A few days later on Instagram, Musk posted a photo of a tequila bottle wi Read the rest
GROWTH IN CHINESE-BASED TRADEMARK FILINGS IS BECOMING A CONCERN
San Diego – For more than 20 years China has been the largest trademark register in the world, and the pace of filings are only continuing. The increase is party tied to overall economic growth in China. In the first quarter of 2018, China’s GDP rose 6.8 percent and is predicted to increase another 6.7 percent in the next quarter. Along with GDP, the trademark filing activity has had rapid growth. Within the past two years, China’s trademark applications have doubled.
To put the numbers into perspective, in 2017 China had ten times more trademark applications than the United States. Compared to Europe the numbers are even more surp Read the rest